Nationwide Financial Firm unveils bilingual agency ownership model

Nationwide Financial Firm co-founder Digna Deleon-Morris introduced the Bilingual Duplication Model on the Sharkpreneur Podcast, pitching a system that trains bilingual agents to become agency owners. The company says the approach has helped produce more than $30 million in premium and is aimed at Hispanic and immigrant entrepreneurs seeking a clearer path into financial services.

Why it matters: - Nationwide Financial Firm is trying to turn insurance sales into a path to ownership, not just commissions. - The Bilingual Duplication Model is built to reach Hispanic and immigrant workers who may have strong skills but limited access to leadership training in financial services. - The model’s bilingual structure aims to reduce early drop-off by teaching in both English and Spanish.

What happened: - Digna Deleon-Morris, co-founder of Nationwide Financial Firm, unveiled the Bilingual Duplication Model during a recent appearance on the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. - The company says the training system has helped agents generate more than $30 million in premium. - Deleon-Morris framed the company’s goal as building owners rather than producers.

The details: - The model gives new agents a path from first commission to agency ownership. - Training includes daily structure, live roleplay, mentorship and accountability. - Nationwide Financial Firm runs the program in both English and Spanish. - Deleon-Morris immigrated from the Dominican Republic at 17, started in a job paying $5.25 an hour and later ran an $82 million territory for a corporation. - A business collapse in 2016 pushed Deleon-Morris and her husband, William Morris, to start over with a focus on creating a system others could copy. - Nationwide Financial Firm now writes more than $3.8 million in premium each month. - The company cites one case in which living benefits from a policy helped cover care and keep a mortgage current before a policyholder died, leading to a $650,000 payout for a widow and her two daughters. - The firm says hundreds of agents have reached $10,000 to $30,000-plus months over roughly a decade. - One agent who started with $200 now runs a multi-million-dollar agency. - More than 67 million Latinos live in the U.S., a figure Deleon-Morris points to as evidence of unmet demand for bilingual financial education. - The company’s public site for the model is More information.

Between the lines: - The pitch blends business opportunity with a social message about access, mentorship and wealth-building in underserved communities. - The emphasis on duplication suggests the company wants scalable leadership development, not just individual production. - Deleon-Morris is positioning the model as a way to convert immigrant experience into an entrepreneurship pipeline.

What's next: - Deleon-Morris wants more than 1,500 active agents on the roster. - Nationwide Financial Firm also plans to expand its bilingual leadership program. - The company is targeting more immigrant entrepreneurs who want a clearer route into financial services and agency ownership. - Deleon-Morris says the long-term mission is to help families build wealth, create opportunity and leave a legacy.